Operating system for fitness clubs and chains
A club that runs itself
Members buy memberships in the app or from the AI assistant on WhatsApp, enter by face and open their locker from the app. When a person is needed, a remote front-desk agent sees the club on camera and helps from anywhere. A front desk is no longer required.
- Free data migration
- Live in 2 weeks
- Clubs run without on-site staff
For owners
Revenue, attendance and churn for every club. The chain runs without a front desk in each club — lower staffing costs.
For managers
What is happening in every club right now, with problems on top. Sales, debtors and trainer shifts in one window.
For the remote front desk
Every club on one console: cameras, talking to the gym, opening the turnstile, selling and taking payment.
For trainers
Their schedule, clients, package sales and earnings — in the trainer app.
No front desk
See how a club runs without a front desk
An ordinary member visit and an ordinary club day — with no staff on site. Click a step or an object in the scene.
Not another CRM
A CRM keeps your member list. S89Core runs the whole club
Clubs usually stitch their work together from seven different systems that don’t talk to each other. Here it is one platform with shared data: a sale, an entry, a locker key, a call, a camera and a message to the member form one chain.
The club runs itself — and earns more
- One member profile: payments, visits, locker key, chats and camera footage
- Hardware run by the system: turnstiles, entrance doors, lockers and key cabinets, cameras, music
- Entry decisions consider membership, debt and access hours
- A remote front desk runs several clubs at once — no reception in each
- A 24/7 AI assistant sells and resolves member requests on its own
- Scenarios react to any event: a purchase, an entry, a decline, a debt
- One report on revenue, attendance and retention across the chain
Lower staff and vendor costs — more margin from every club
Autonomous club
A day at the club without a front desk
Sales, entry, member questions and retention happen automatically. Staff step in only where a person is really needed.
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AI assistant
Answers from the club’s price list, suggests a membership and sends a payment link. The member pays by card or in installments.
AI assistant -
System
Creates the member and membership, sends a fiscal receipt and a link to the app.
Memberships & sales -
Member
Walks through the turnstile by face. The membership activates on the first entry.
Club access -
Remote front desk
A guest can’t get in: the console shows why. The agent talks to them via the club screen, sells a day pass and opens the gate.
Remote front desk -
AI assistant
A member asks to freeze their membership — the AI assistant files an e-signed request right in the chat.
Documents & e-signature -
System
A retention scenario messages members whose membership ends next week and sends a renewal link.
Marketing -
Owner
The owner opens the report: revenue, renewals and attendance for every club — no calls to managers.
Analytics
Remote front desk and help points
No reception in the club — and no member is ever left alone
Every club has a help point: a phone handset and a screen with a camera. A member picks up the handset and the call is already on the console of a remote front-desk agent who is running several clubs at that moment.
- Picks up the handset
Auto-dial: no buttons, no numbers — the call goes straight to the remote front-desk queue.
- The club tile lights up
The right club lights up on the console. One click and the agent sees its cameras and entry feed.
- Video both ways
The member sees the agent on the help-point screen; the agent sees the member and the turnstile.
- Solved remotely
Open the gate, sell a membership, send a payment link, speak to the gym — straight from the console.
A help point in every club
- An auto-dial handset at the entrance: pick it up and the call is already ringing — no buttons, no numbers
- A screen with a front camera: the member sees the agent, the agent sees the member
- While connecting — a “Connecting” screen with hints; between calls — club videos and announcements
- Any handset in the club can call, and every conversation is recorded
Live conversation translation
The member speaks their language, the agent speaks theirs. Voice goes through the handset as usual, and the translation appears as text: the agent sees the member’s words in the original and translated, the member sees the reply in their own language on the screen.
Kazakh, English, Chinese, Hindi and more — the agent picks the language with one tap
Aliya doesn’t answer from a script. She gets things done
Aliya is the club’s AI assistant in the app and on WhatsApp. She knows the club’s rules and every member’s membership, speaks with her voice, understands photos and finishes the job herself: sells, files requests, sends links and shows members where to tap.
Members ask by voice — Aliya answers by voice, like a real front desk
Highlights the right button right in the app: “freeze is here”
Freezes, refunds, discounts — an e-signed request right in the chat
Picks a membership and sends a link to pay or settle a debt
A medical note, an error screenshot, a receipt — she reads it and acts
Sees membership, debt, visits and requests — no pointless questions
Extends access hours when a member can’t get in
Hands over to the remote front desk with the reason and full history
AI technology
Our own AI stack: from knowledge search to reviewing every conversation
Behind Aliya, video analytics and reports runs our pipeline: speech and photo understanding, hybrid search over the club’s knowledge, an answer model that takes actions in the system, and quality control that learns from every conversation.
hybrid retrievalSemantic and exact search over the knowledge base, club rules, memberships and announcements. Club rules always beat generic answers; stale data never makes it into a reply.
tool callingThe assistant doesn’t just reply — it does: finds the membership, issues a payment link, files a request, extends access. Every action passes the system’s checks.
message batchingA member writes three messages in a row — the system waits, assembles the full thought and answers once, not three times off the mark.
dialog analyticsEach operator handover is analysed automatically: why the AI couldn’t handle it, what was missing from the knowledge and which fix to make.
LLM-as-judgeA new version of the knowledge is tested against the old one on real member questions: a “judge” scores the answers and the better one goes live.
tracingEvery answer is recorded step by step: what the assistant searched, which actions it called, how long it took and what it cost. The share resolved without an operator is on a chart.
speechSpeech recognition, a voice assistant, live conversation translation and call review by topic, outcome and script points.
computer visionFaces with liveness checks, two people on one entry, shoe covers, camera-watched key cabinets, area search in the archive — on the club’s camera streams.
text-to-SQLA question in words — a data query — numbers and a chart. The owner asks the report instead of hunting for the right tab.
Video analytics
Cameras that work for the club, not just record
Every entry is linked to video, a face and a time. The system spots when strangers use a membership, when two people pass on one entry or someone takes a trial again — and shows the footage in one click.
Club control
The club opens, airs itself out and turns off the lights
Lights, air conditioning, heating, ventilation, doors and music run on the club’s routine and on sensors. In the morning the building wakes up on its own, at night it goes to sleep — and the remote front desk sees every club on one screen.
More about club control- Opening
The door opens, lights come on by zone, air conditioning and heating start, the morning playlist plays
- First members
Entry by face, the locker opens from the app — no staff needed
- Air
CO₂ in the gym rose — the system boosts ventilation until the air is fresh
- Peak
The gym is full — air conditioning holds the set temperature, music runs on schedule
- Announcement
15 minutes before closing a voice on the speakers asks members to wrap up
- Closing
Lights go off zone by zone, climate switches to night mode, doors lock
When something breaks
The technician learns about a fault before members do — and arrives with the fix
- The system noticed
The gym AC hasn’t cooled for 20 minutes, the group’s current dropped to zero
- Diagnosed it
Checked sensors, current and history: looks like a tripped breaker in the panel
- Called the technician
A job with location, diagnosis, chart and camera frame — on the technician’s phone
- Closed the repair
The technician logged the work, the system confirmed the gym is back to 22°
Four pillars of automation
Each one covers a job that used to need a person on site.
24/7 AI assistant
Answers members on WhatsApp and in the app from the club’s knowledge base, sees their membership and resolves requests itself.
- Payment and renewal links
- Freezes and e-signed requests
- Hands over to a person with a reason
Remote front desk
One agent runs every club in the chain remotely — sees the gym on camera and talks to members through the club screen.
- Open the turnstile and doors
- Sales and cash desk from the console
- Voice to the club speakers
Entry through the app
Members enter by face or with an in-app QR code. The system checks membership, debt and access hours in seconds.
- Locker key issued automatically
- Denial reason on the console
- Guest visits by invitation
Sales and renewals on autopilot
The in-app store, recurring billing and retention scenarios sell and bring members back without a manager.
- Recurring billing and installments
- Renewal reminders
- Win back lapsed members
One platform — from the app to the building
Clubs usually buy CRM, turnstiles, an app and cameras from different vendors. Here they are layers of one system with shared data.
A workspace for every role
Owners see revenue and churn
Plan, actuals and month-end forecast for every club.
Churn, renewals and cohort retention — with the reasons.
Ask the report in plain words — get numbers and a chart back.
Managers see the whole club
Who is inside, hourly load, trainers on shift, equipment status.
Failed payments, debts and offline cameras show up as banners.
Switch between clubs without logging in again.
The remote front desk helps from anywhere
Membership, payments, visits and issues on one screen.
Memberships, classes or products — by card, QR or cash at the club.
WhatsApp, the app and calls — with AI assistant suggestions.
Trainers work in the app
Their slots, client bookings and attendance.
Trainers sell session packages to their own clients.
Monthly income and paying club rent by card.
Mobile app
An app under your brand — for members and trainers
Members buy and renew memberships, book classes and enter the club by face or QR code. Trainers see their schedule, clients and earnings.
AI monitoring
The platform’s own AI watches cameras and entries and tells you when something is off: two people passed on one membership, a membership is shared by different people, a turnstile was opened manually without a sale.
Club agent
A lightweight app you install on any computer in the club. It opens turnstiles and doors on command, plays music on schedule and broadcasts voice announcements to the gym.
Start with the core, add modules as you grow
The core runs any club day to day. Modules add channels, hardware and AI — pay only for what you use.
Core — in every plan
Add-on modules
Works with what you already have
All integrationsPayments and receipts
Messaging and notifications
Club hardware
Our own AI
Proven in daily operation
Every day the system runs clubs with no staff on site: entry, sales, support and control work on their own
For those opening a club
Planning to open a club? We’ll go the whole way with you
From the financial model and gym design to equipment, automation and opening — with a team that knows how a club runs.
Turnkey club launch